Wednesday, June 26, 2013

Microsoft Partners With Deem To Expand Its Ad Inventory With More Local Offers And Deals

Deliver Personalization, Drive Revenue and Engagement - Rearden CommerceMicrosoft and e-commerce platform Deem, which is still better known under its previous name of Rearden Commerce, have inked a partnership that will allow Microsoft to distribute Deem's large inventory of local deals on its properties. While you probably haven't heard of Deem or Rearden, the company is currently valued at $1 billion and has received over $340 million in VC capital and investments since it was founded 13 years ago. Microsoft will feature Deem deals and offers from its network of more than 1.2 million merchants on properties like Bing, Outlook.com and MSN, as well as in Windows Phone and Windows 8 apps.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/OmCwQVQQh70/

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